Yahoo has launched Mash as a beta version (by invitation only) this weekend. It's (yet another) social networkig site that appears to be aimed at unseating Facebook, and their biggest differentiator is a wiki-like approach where people can edit each other's profiles. More importantly, you can create a new profile for somebody else and then inite them to "claim" that profile and make it theirs.
Hmmmm, I'm not sure that I really like that idea. Friends writing on my wall in Facebook is one thing, but having them edit my profile?!
Most things on Mash seem to definitely still be very much in beta stage, e.g. when I tried to import my Gmail address book to see how many of my 1,500 contacts are also on Mash, I got the following error:
"We could not find contacts from Gmail for you to add."
I guess we'll have to see how this evolves before we can pass a verdict. In the meantime, if you want to take a look, here is my Mash profile page...